McDonald’s New Happy Meal Toy Isn’t Winning Hearts

‘McDonald’s, a company reviled as of late for its use of unhealthy ingredients, has decided to change course. Kind of.
In its latest marketing ploy to prove it is more than a chemical mill masquerading as a restaurant, McDonald’s has launched a new Happy Meal toy: a pedometer.
The month-long “step-it” toy promotion is intended to encourage children to exercise. McDonald’s Canada Senior Marketing Manager, Michelle McIlmoyle, discussed the new temporary addition. “Physical activity is important to everyone of all ages. We very much support children’s well-being,” she said in a press release, as reported by Digital Trends.’
Read more: McDonald’s New Happy Meal Toy Isn’t Winning Hearts