Yahoo Plans ‘Smart Billboards’ That Watch and Listen To You

‘Those billboards in the movie Minority Report, the ones that watch you, listen as you speak, then address you by name? They’re on the drawing board at Yahoo. You can look at this product as another form of “targeted marketing,” like when the google sends ads your way based on the latest text in your gmail account. Or you can look at it as a way for a company to profile you as completely as possible when you move around in public — connecting your public behavior with all of your other stored behaviors — then do anything it wants with that information.’

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