PR Giant Bell Pottinger Faces Collapse as South Africa Scandal Rages On

‘Leading international public relations firm Bell Pottinger faces financial collapse, as a scandal over its campaign for a South African client refuses to die.
Internationally renowned public relations firm Bell Pottinger could end up in administration within a week, after its financial plight worsened significantly in the wake of widespread outrage over its secret campaign to stir up racial tensions in South Africa.
​The PR agency — founded by Margaret Thatcher’s favorite PR adviser Lord Bell along with Piers Pottinger in 1987 — has asked accountancy firm BDO to find a buyer in a bid to evade closure, although time is rapidly running out — and given the damage inflicted on the firm’s reputation by the scandal, it’s perhaps unlikely a buyer will be forthcoming.’
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