Britain turns back on Black Friday shopping bonanza

‘British supermarket chain ASDA is canceling this year’s Black Friday flash sales just two years after importing the shopping tradition from the United States.

The move reflects a growing backlash against Black Friday, as shoppers reveal they would prefer to have deals spread out over the holiday season rather than grouped together on one day.

Retailers are also concerned about focusing so much of their business into one day at the cost of losing trade during the Christmas period.

Black Friday is predicted to be a £1-billion trading day in the UK, according to analysts at Salmon, Experian and IMRG. Approximately £810 million was spent online on Black Friday last year – the biggest ever day for internet sales in the UK.’

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