Coke Adds Fraud: Exposing the Beverage Giant’s Shady Research Practices

‘The University of Colorado School of Medicine recently announced it was returning a $1 million gift from Coca-Cola after it was revealed that the money was used to fund the Global Energy Balance Network, an industry pressure group that has worked to play down the link between sugary drinks and obesity. Marion Nestle, a professor of nutrition, food studies and public health at New York University and the author of Soda Politics, called the network a “front group” for Coca-Cola and said she was pleased that the money was returned.

The world’s largest beverage company has been criticized for pushing a misleading message to the public, blaming the obesity crisis on Americans’ lack of exercise and denying that sugary beverages are a main cause of the problem. The company said the returned money would be donated to the Boys & Girls Clubs of America.’

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