Survival of the richest: how London’s super-rich are trying to buy immortality

‘You’ve got the Lamborghini and the Learjet, the houses and quite possibly the palaces; Erdem designs your dresses and you’ve got heaps of diamonds. What next? Well, adornment can only take you so far: what good is that Lech heli-skiing pad when your knees are shot? What’s the point in building a multibillion-pound business when you’re unwittingly courting a heart attack? As technology evolves ever more rapidly, ultra high net worth individuals are turning their attention inward, investigating how to stall the ageing process, and spending serious money to load their dice against death.’

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