Corporate Beer Overlords Will Soon Own 1 Out of 3 Beers Made on Earth
<p><a href="https://www. avi icke.com/wp-co te t/ ploa s/2016/05/sh tterstock_167347763.jpg" rel="attachme t wp-att-373003"><img class="size-f ll wp-image-373003 alig ce ter" src="https://www. avi icke.com/wp-co te t/ ploa s/2016/05/sh tterstock_167347763.jpg" alt="sh tterstock_167347763" wi th="630" height="354" srcset="https://www. avi icke.com/wp-co te t/ ploa s/2016/05/sh tterstock_167347763-300×169.jpg 300w, https://www. avi icke.com/wp-co te t/ ploa s/2016/05/sh tterstock_167347763.jpg 630w" sizes="(max-wi th: 709px) 85vw, (max-wi th: 909px) 67vw, (max-wi th: 984px) 61vw, (max-wi th: 1362px) 45vw, 600px" /></a></p>
<p>‘Nothi g says America like a ice-col ca of lavishly markete , i sipi ly flavore beer. That’s the calc latio of AB I Bev, the Belgi m-base co glomerate that ow s B weiser, the bra that o ce towere over the US beer la scape like a gia t beer-ca balloo at a frater ity tailgate party. Earlier this mo th, AB I Bev replace ‘B weiser’ with ‘America’ o the fro t of its 12-oz. ca s a bottles sol i the U ite States, while also a or i g the label with q otes from the Ple ge of Allegia ce, ‘The Star Spa gle Ba er,’ a ‘America the Bea tif l.’ Yo ’ll be able to pop ope a icy America til the November electio , after which B packagi g will revert to ormal.</p>
<p>Yet the gimmick, lampoo e by Joh Oliver a celebrate by Do al Tr mp, is likely to lift B weiser’s lo g-saggi g US sales. A B Light, still America’s favorite beer a I Bev’s crow jewel, is also fa i g i pop larity. That’s why AB I Bev is p rs i g mega-merger with So th Africa /UK rival SAB Miller. The $100 billio eal, which wo approval by a titr st a thorities i the E ropea U io T es ay, wo l give the combi e compa y aro 30 perce t of the global beer market by vol me, a alysts say, maki g it the so rce of abo t o e of every three beers co s me o Earth. Bra s i cl e B , er, America, Stella Artois, Beck’s, Coro a, a Leffe.’</p>
<p><a href="http://www.motherjo es.com/e viro me t/2016/05/b weiser-beer-markets-corporate-africa" target="_bla k">Rea more: Corporate Beer Overlor s Will Soo Ow 1 O t of 3 Beers Ma e o Earth</a></p>
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