Prescription Drugs: Doctors and Drug Companies Create an Unhealthy Dynamic

‘The potential influence of marketing strategies used by drug production companies on the prescribing habits of doctors has been the subject of recent intense debate. Currently, doctors’ groups and the manufacturers themselves espouse professional and industry self-regulation in the marketing of drugs or medical equipment to doctors.
The argument is that these voluntary measures, teamed with personal integrity, clinical objectivity and being current with the latest evidence-based therapies are sufficient to guard against any favouritism that company gifts (monetary or otherwise) and sponsorship of professional meetings might engender.’
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