Give Real Gold This Valentines Day
Gift of Real Gold – Give It This Valentines Day
For the love of gold
(Don’t) put a ring on it
Is gold jewellery going out of fashion?
You’ll never get what you paid for it
Devaluation: Synthetic diamonds, 3D Printing and Rise of the machines
Buy gold – No one has cracked alchemy
Give the gift of real gold – They will thank you for it 
For the love of gold
The first line of one of the oldest known Valentine’s reads
Je suis desja d’amour tanné or I am already sick of love
The lines were written in the 15th century by Charles, Duke of Orleans to his wife from the Tower of London and tragically the duchess died before the poem could reach her.
It is a funny line to start with in a love poem, but one that perhaps many of us can relate to at this time of year.
Everywhere we look there is a sea of red. Hearts and apparent expressions of love adorn shop windows, supermarket shelves and adverts on the television. The marketeers tug at our heart strings. It can all get a bit much for even the most romantic amongst us.
They say you can’t put a price on love, but at this time of year many have a darn good go at it. It’s February which means Valentine’s Day is here and we are guilt tripped into either feeling awful that we are single or that we don’t know what to buy the person we love.
A whopping 80% of Americans who are dating, engaged, or married celebrate Valentine’s Day, according to time.com. And like, I suspect, their European counterparts, they go all out when it comes to celebrating.
According to the U.S. National Retail Federation, spending this Valentine’s is estimated to fall this year, estimated to be down to $18.2 billion from $19.7 billion. 2016 was a 10-year high, whilst this year is expected to be a 3-year low. The average spend on Valentine’s in the United States in 2016 was $196 by men and $100 by women.
It isn’t so surprising when you look at the climb in prices, year on year. If you want to see a real example of inflation, look no further than the By My Valentine Index created by bankrate.com. It shows that this year the cost of buying a basket of Valentine’s gifts will cost you $580.98. The price has climbed significantly from the 2016 Index of $512.02.
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