PepsiCo, Walmart and Starbucks join Google boycott after ads appear next to ‘appalling’ videos
‘PepsiCo, Walmart, and Starbucks have joined the international boycott against Google’s YouTube and suspended advertising on the video-sharing service over mounting concerns that their ads may have run next to “appalling” videos.
Some advertisers said they won’t return to YouTube until they are certain Google has the situation under control.
“The content with which we are being associated is appalling and completely against our company values,” Walmart said in a Friday statement.
The company, alongside PepsiCo and several others, said they will also stop buying ads that Google places on more than two million other third-party websites, AP reported.
Verizon and AT&T, along with UK retailer Marks and Spencer and L’Oreal, pulled ads from YouTube earlier this week. AT&T said it is removing the ads from the non-search inventory on Google because its “ads may have appeared alongside YouTube content promoting terrorism and hate,” the company wrote in an email, Reuters reported.’
Read more: PepsiCo, Walmart and Starbucks join Google boycott after ads appear next to ‘appalling’ videos
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