HSBC offers customers 10 new gender-neutral titles in pitch to LGBTI community
‘Banking giant HSBC has expanded its selection of titles to include gender-neutral honorifics in an effort to appeal to transgender people and others.
The new options feature ‘Ind’, which means ‘individual’, and ‘Pr’, which is short for ‘person’. They also include ‘Mre’, which stands for ‘mystery’ and ‘Misc’ for ‘miscellaneous’.
Transgender individuals will also be able to pick ‘M’, ‘Myr’, ‘Mx’, ‘Msr’, ‘Sai’ and ‘Ser’ for their HSBC accounts.’
Read more: HSBC offers customers 10 new gender-neutral titles in pitch to LGBTI community
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