Bell Pottinger CEO jumps ship after ‘racially charged’ South Africa campaign
‘The chief executive of controversial PR firm Bell Pottinger has jumped ship following accusations the company engaged in a “racially charged” media campaign in South Africa.
James Henderson, who has a 40 per cent stake in the business, resigned on Monday, according to a statement.
The marketing company faces sanction by the UK Public Relations and Communications Association (PRCA) over a campaign the London-based firm helped to run on behalf of a wealthy family with close ties to South African President Jacob Zuma.
A final decision by the PRCA on whether to uphold a complaint by South Africa’s opposition party is expected on Tuesday.
Through its partnership with Oakbay, owned by the Gupta family, Bell Pottinger is alleged to have been involved in a media campaign which condemned opponents of the president as members of the “white monopoly capital.”’
Read more: Bell Pottinger CEO jumps ship after ‘racially charged’ South Africa campaign
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