The Bombshell Heard Around the Auto World
Talk about a bombshell heard around the automotive world. During its shareholder meeting this week, Ford announced it will be axing traditional sedans in North America. As in, goodbye future generations of the Fusion, Taurus, C-MAX, and Fiesta. The only cars that will remain past their current generations: the Mustang and the Focus Active crossover, which is due to arrive in 2019. “Given declining consumer demand and product profitability, the company will not invest in next generations of traditional Ford sedans for North America,” Ford said. Cost-Cutting Measures Ford’s move to kill its sedan lineup is part of penny-pinching measures. … Continue reading →
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